About Proav

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Welcome to Proactive UK LTD, also known as Proav, we are a top leading and experienced international supplier of broadcast and professional video equipment based in the UK. Established in 1998, Proav have been providing guidance and suitable equipment to photographers and video professionals for over 20 years.

Proactive Demo01

If you're looking for kit specialists that are as passionate about kit as you are, you've found them. We dedicate ourselves to helping you make an informed decision through personal customer service, that's why our customers range from budding video amateurs to major broadcasters. We stock all the latest professional video cameras and accessories from the major manufacturers and we have an in-depth know-how of the latest market trends. Our Proav website www.proav.co.uk has been developed to help you easily navigate when looking to purchase online.

You can also visit our ProavTV channel in the Blog section and check informative product info, educational videos as well as industry news, software and firmware updates and open day events. By providing unbiased advice and guidance, our capable in-house staff can help you tailor specific solutions to suit both your application and budget. We are a fully authorised supplier, when you purchase from us all your products will be complete with the full and official UK and European manufacturer’s warranties.

Full Demo Facilities

We have a fully equipped 1500 square ft showroom, this gives you the chance to get a hands-on experience before you buy. Our fully trained sales staff will be available to assist you and show you the latest broadcast and AV equipment, including the most recent cameras, sliders, tripods, lighting and more.

Proactive Demo02

Location - Hemel Office

Proactive UK LTD have two offices, our main office is in the industrial area of Hemel Hempstead, Hertfordshire. This office has excellent road links and is conveniently close to junctions 8 and 9 of the M1. Luton Airport is just 7 miles away and Hemel Hempstead railway station has high speed rail links from London Euston. 


Location - Midlands Office

Our second office is based in the Midlands, near the town of Bromsgrove. Located between junctions 4 & 5 of the M5, this office is within reaching distance of Birmingham and it's excellent transport links.