SERVICE UPDATE: Please be aware that whilst we are taking the necessary safety precautions across all of our offices, we are still operating as usual.
We are processing website orders as normal and our phones remain open. Items are still being shipped daily and all in-stock items can still be sent on next day services.

New Arrivals

Stream to Yourself With ATEM Streaming Bridge

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Blackmagic Design ATEM Streaming Bridge

Blackmagic Design ATEM Streaming Bridge

Record up to 5 separate H.264 video streams in real time

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Blackmagic Design ATEM Mini Pro ISO

Blackmagic Design ATEM Mini Pro ISO

Compact 3G-SDI and HDMI Capture

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BlackMagic Design UltraStudio Recorder 3G

BlackMagic Design UltraStudio Recorder 3G

Full Frame Mirrorless Camera 4K 120P and 15-stop wide dynamic range

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Sony A7S III Digital Camera Body

Sony A7S III Digital Camera Body

Introducing the World’s Most Advanced Digital Film Camera!

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BlackMagic Design URSA Mini Pro 12K - PL Mount

BlackMagic Design URSA Mini Pro 12K - PL Mount

Whatever you shoot, however you shoot it, the EOS R6 will have you falling in love with photography all over again.

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Canon EOS R6 with RF 24-105 F4-7.1 IS STM Lens

Canon EOS R6 with RF 24-105 F4-7.1 IS STM Lens

Whatever you shoot, however you shoot it, the EOS R6 will have you falling in love with photography all over again.

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Canon EOS R6 (Body Only)

Canon EOS R6 (Body Only)

Super telephoto prime lens with exceptional 4-stop image stabilisation.

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Canon RF 800mm F11 IS STM Lens

Canon RF 800mm F11 IS STM Lens

Super Compact, Super Telephoto Reach

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Canon RF 600mm F11 IS STM Lens

Canon RF 600mm F11 IS STM Lens

Ultimate Reach Built for Extremes

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Canon RF 100-500mm F4.5-7.1L IS USM Lens

Canon RF 100-500mm F4.5-7.1L IS USM Lens

300W RGBWW LED Soft Light Panel with Travel Case

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Aputure Nova P300c Kit

Aputure Nova P300c Kit

Trending Products

Quick View Lupo Smartpanel Dual Colour

Lupo Smartpanel Dual Colour

£134.00 (ex vat) £160.80 (incl vat)
Quick View SWIT Curve 500 HDMI Wireless Transmission System

SWIT Curve 500 HDMI Wireless Transmission System

£445.00 (ex vat) £534.00 (incl vat)
Quick View LiveU Solo HDMI

LiveU Solo HDMI

£735.00 (ex vat) £882.00 (incl vat)
Quick View Blackmagic Design ATEM Mini Pro ISO

Blackmagic Design ATEM Mini Pro ISO

£745.00 (ex vat) £894.00 (incl vat)
Quick View Atomos Ninja V

Atomos Ninja V

£505.00 (ex vat) £606.00 (incl vat)
Quick View Sony PXW-FX9 Full Frame Camcorder (Body Only)

Sony PXW-FX9 Full Frame Camcorder (Body Only)

£9,299.00 (ex vat) £11,158.80 (incl vat)
Quick View Canon EOS C300 Mark III - Body Only

Canon EOS C300 Mark III - Body Only

£8,749.00 (ex vat) £10,498.80 (incl vat)
Quick View Sony A7S III Digital Camera Body

Sony A7S III Digital Camera Body

£3,165.83 (ex vat) £3,799.00 (incl vat)
Quick View Panasonic LUMIX DC-S1H Mirrorless Camera

Panasonic LUMIX DC-S1H Mirrorless Camera

£2,999.00 (ex vat) £3,598.80 (incl vat)

Top Sellers

Quick View Sigma 18-35mm f/1.8 DC HSM Art Lens - Canon Fit

Sigma 18-35mm f/1.8 DC HSM Art Lens - Canon Fit

£540.00 (ex vat) £648.00 (incl vat)
Quick View Manfrotto 492 Centre Ball Head

Manfrotto 492 Centre Ball Head

£48.00 (ex vat) £57.60 (incl vat)
Quick View Blackmagic Design ATEM Mini Pro

Blackmagic Design ATEM Mini Pro

£495.00 (ex vat) £594.00 (incl vat)
Quick View Rode VideoMic NTG On-Camera Shotgun Microphone

Rode VideoMic NTG On-Camera Shotgun Microphone

£199.00 (ex vat) £238.80 (incl vat)
Quick View Aputure Amaran AL-MC RGB Light

Aputure Amaran AL-MC RGB Light

£95.00 (ex vat) £114.00 (incl vat)
Quick View SWIT CM-S75F 7

SWIT CM-S75F 7" High Bright SDI Monitor

£495.00 (ex vat) £594.00 (incl vat)
Quick View iFootage TA6 Gazelle Uprise Tripod + K5 Head

iFootage TA6 Gazelle Uprise Tripod + K5 Head

£250.00 (ex vat) £300.00 (incl vat)
Quick View Sennheiser XSW-D Portable Lavalier Set

Sennheiser XSW-D Portable Lavalier Set

£179.00 (ex vat) £214.80 (incl vat)

Was: £240.83 (ex vat) SAVE: £61.83 (ex vat)

Quick View SWIT PB-M98S 98WH Pocket V-mount Battery

SWIT PB-M98S 98WH Pocket V-mount Battery

£235.00 (ex vat) £282.00 (incl vat)
Quick View SWIT CM-55C 5.5-inch 4K-HDMI LCD Monitor

SWIT CM-55C 5.5-inch 4K-HDMI LCD Monitor

£165.00 (ex vat) £198.00 (incl vat)
Quick View Hollyland MARS X Wireless HDMI Video Transmitter

Hollyland MARS X Wireless HDMI Video Transmitter

£150.00 (ex vat) £180.00 (incl vat)

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Proactive UK LTD, also known as Proav, are an experienced international supplier of broadcast and professional video equipment based in the UK. 

We stock all the latest professional video cameras and accessories from the major manufacturers and we have an in-depth knowledge of the current market trends and latest technologies. We offer a personal customer service with unbiased advice to help you make the right choice. At Proav we welcome your enquiries and invite you to visit our premises where we have a dedicated showroom should you require a hands-on demonstration. When you purchase from us you can rest assured that as a fully authorised supplier, all your products will be complete with the full and official UK and European manufacturer’s warranties. 

Educational Establishments

Educational Establishments

Proav are experienced in supplying numerous educational establishments, tailoring specific packages and deals to suit every individual case. Most of the manufacturers we supply can offer great discounts for universities, colleges and schools, we can even help you with the installation of your studio equipment. Simply call us to discuss your requirements.

Full Demo Facilities

Full Demo Facilities

Our 1500 square ft showroom gives you the opportunity to come and get a hands on before you buy. We have a wide range of products available to see including the latest cameras, sliders, tripods, lighting and more. One of our fully trained sales staff will be available to assist you and show you the very latest broadcast and AV equipment.

Fast Delivery

Fast Delivery

At Proav we believe shipping is more than just moving packages, shipping is getting your goods to the right place, on time, with minimal hassle. We use DHL to ship all UK and International orders. Place an order before 3pm on any in stock item and we will have it to you next day if you are in the UK. We also have a click and collect option allowing you to collect in-store. Whatever your requirements, we have shipping options to meet your needs globally or locally.